SUN-RYPE

Sun-Rype Digital Boards

Sun-Rype makes juice that’s simply good — because there’s nothing bad in it. No artificial colours, no preservatives, and no added sugar. Just pure, delicious fruit. It’s a recipe that works for their juice, so we brought the same approach to their advertising. This interactive installation, part of our stop-motion-style TV campaign, “fruitified” everything and everyone who passed by — turning a simple moment into a juicy experience.

Awards:

Bessies : Bronze Craft Award